Greta Grossman

Greta Magnusson Grossman’s career spanned four decades and showcased her dual European and Californian influences. She excelled not only as an architect, but also as an industrial and interior designer. In 1933, then-Greta Magnusson married jazz musician Billy Grossman, with whom she eventually moved to the US. In California, Grossman opened a studio and became the first person to bring a modern Scandinavian aesthetic to the more modernist scene of South California. Her unique approach brought Grossman great success in Los Angeles, where she attracted several prominent clients. Among her famous industrial design pieces, the Gräshoppa and Cobra lamps are among her most influential works.

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